Argentina. The first day of the Smart Biz Summit, a workshop for the commercialization of SmartPanics as a mobile security solution, was successfully held in Buenos Aires, Argentina, on June 8.
SmartPanics is the Global APP, developed by SoftGuard that allows you to integrate panic buttons and alerts, cameras, family group, GPS mobiles and remote command functions, all from the Smartphone, allowing the user to be connected at all times and places with their monitoring center, as well as ensuring the protection of their families.
The event is the first business summit of SmartPanics, a workshop designed to provide all the tools of marketing the service in emotional marketing, social networks and legal matters.
No doubt the monitoring business is changing and companies must adapt to this new paradigm. The traditional market, which reached its ceiling some time ago, seeks to develop new paths hand in hand with new technologies. It is clear that monitoring houses is no longer enough. Today you need to monitor people and that's where SmartPanics comes in, the virtual panic button that is in our hands all the time: The cell phone.
The Smart Biz Summit began with an intro by Daniel Banda, CEO of Softguard and then began with the presentation of Marcos Souza, guru, coach and renowned international speaker who eloquently presented all facets of emotional marketing. Without a doubt, listening to it and not being motivated is impossible. Next, Federico Zerar director of Globbee, an expert in social networks and new ways of marketing, who deepened the issue of sale and promotion in digital media and Dr. Raúl Castro, focusing on legal aspects, a well-known person within the sector both for his work within CASEL and for his private activity. That is, all the necessary aspects were addressed in a homogeneous way to be able to market Smartpanics, a product that is here to stay and expand the business model.
During the afternoon workshops were held in different work and debate tables so that each participant can evacuate doubts in the technical and legal aspect and the different specialists will rotate.
Smart Biz Summit, an event that undoubtedly sets the bar very high when presenting a service, focusing on providing tools for both technical and commercial implementation.
