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The first Axis Experience Center opens for the Southern Cone

Abren el primer Axis Experience Center para el Cono Sur

Latin America. The new facility will serve industry professionals and experts in five Latin American countries: Chile, Argentina, Uruguay, Paraguay and Bolivia.

Axis Communications celebrated the grand opening of its new Axis Experience Center (AEC) in Santiago, Chile, the first AEC built in the southernmost part of South America, also known as the Southern Cone. Chile's AEC will serve industry professionals benefiting key industries in the region, including critical infrastructure, mining and smart cities. Within the experience center, local Axis partners and customers will be able to observe and experience first-hand Axis' latest technology innovations in video, audio, analytics, and security controls.

"The opening of our new center of expertise in Chile is a moment of great relevance for Axis," said Leopoldo Ruiz, regional director for Latin America at Axis Communications. "It demonstrates our strong commitment to providing our partners and customers in the region with the highest quality products and services in both the security and technology arenas."

As Chile's capital and largest city, Santiago is quickly emerging as a hub of innovation within Latin America's tech landscape. This growing market will continue to expand with the addition of the new Axis Experience Center, which will undoubtedly further foster interest in and adoption of smart technology in the region and surrounding countries, as well as providing accessible resources and critical on-the-ground support. The AEC will support both current and future Axis partners in the region, providing a convenient physical location where organizations can enhance their knowledge and understanding of modern security solutions.

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In this regard, Luis Mariano Vega, sales manager for the Southern Cone, commented: "Thanks to our AECs in Latin America and globally, we are able to build deeper and more trusting relationships with local companies, as these facilities offer an easy and accessible way to experiment with our technology and get answers to important questions. Our goal is to continue to build trust with our partners and customers in the Southern Cone, and we are excited to see what this new chapter in Axis' history will bring."

The new 339.93-square-meter AEC will provide an immersive, interactive and user-friendly experience for Axis' local partners. The facility will allow visitors to experience a wide range of unique capabilities and features, including:

  • Simulation scenarios where visitors can test specific conditions based on different industry segments such as critical infrastructure, mining and energy, as well as experiment with the latest Axis security solutions for each scenario.
  • Exhibits and demonstrations of AXIS Perimeter Defender, which offers high-security surveillance and perimeter protection, and AXIS Object Analytics, which detects, classifies, tracks, and counts objects to provide actionable insights for more informed decision-making.
  • In addition to the solutions from the Axis product line, solutions from the Swedish company's technology partners such as Aidant Intelligent Technology, Araani, Genetec, ISS, Milestone, Camstreamer and Vaxtor will also be exhibited and available for demonstration.

"Over the years, both companies have worked hand in hand, building an excellent relationship based on trust and collaboration in all areas," said Cristián M. Barraza Navarro, Regional Sales Director for the Southern Cone at Genetec, Axis' technology partner. "This relationship will be further strengthened now that both companies will have the new Axis Experience Center in Santiago. It will be an incredible opportunity, as it will allow people to personally test and verify the features, benefits and functionalities of Axis products and solutions."

"For Mercado Libre and in the Internal Systems Department, we are very pleased to have a local Axis Experience Center that presents the latest products and solutions," added Daniel Hernández Gómez, senior analyst of Internal Systems at Mercado Libre, Axis' end customer. "It will certainly be a great asset to the projects we are currently working on and will support future projects."

"Axis has been a cornerstone in the initiative I launched to connect municipalities with video surveillance companies," said César Figueroa, Senior Engineer of Telecommunications Systems and Electronic Security at the Metropolitan Regional Government of Santiago, another Axis customer. "Now, having an Axis Experience Center significantly improves the ability of municipalities to explore, evaluate and test their solutions. It is an invaluable resource that provides strong support for current and future projects."


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