Ecuador. Ajax Systems has joined forces with ICO International, a wholesale company that specializes in the import of electronic security equipment, to venture with greater force in the Ecuadorian territory.
The alliance seeks to provide ICO International customers with access to innovative security and smart home solutions from Ajax. In addition, ICO is one of the leading distributors of electronic security solutions in Ecuador with 34 years of experience in the market and a solid commercial structure.
According to Ajax, thanks to its wide range of flexible and adaptable solutions, including intrusion, fire detection, automation and video integration, ICO will be able to offer comprehensive protection, against any type of threat, that adjusts to the specific needs of each client.
For Leonardo Gutiérrez, Sales Manager of the Andean region at Ajax Systems, he said: "The physical and commercial infrastructure of ICO, including its local market information, commercial reputation and market coverage thanks to its three headquarters nationwide, will be key to introduce and position the unique technology focused on the experience of using Ajax in Ecuador".
Raúl Velásquez, Commercial Director at ICO International, commented: "The alliance with a company that manufactures innovative electronic security equipment is crucial for us as the main distributors of this type of solutions in Ecuador for several reasons. First, it allows us to complement our portfolio and offer our customers a greater variety of security solutions. This helps us meet the needs of our customers and increase their confidence in our products and services. Secondly, working with Ajax keeps us at the forefront of the market to be leaders in the electronic security sector. All this differentiates us from our competition and increases our market share."
However, Alejandro Tapia, Marketing Coordinator at ICO International, said: "As Marketing Coordinator, I can affirm that an alliance with Ajax is an excellent way to reach market segments that were not being served before. We can leverage their knowledge and experience to create specific solutions for this market."
In conclusion, Ajax Systems has demonstrated its commitment to expansion in the Ecuador market in 2023. In this regard, it is important to announce that the company recently received FCC and IC certificates, which allowed it to increase the presence of its products in markets where the 915 MHz frequency band is used, including Australia, USA, Canada, Latin America and Southeast Asia.
