Mexico. Luis Cueva is the new Director of Channel Sales in Mexico for Dahua Technology, who will be responsible for the development and implementation of different loyalty programs and the optimization of others that the brand has, in addition to promoting new strategies to strengthen communication with its associates.
Originally from Guadalajara, Jalisco, Luis Cueva has a degree in business administration from the University of Guadalajara, as well as different courses related to negotiation and closing of sales. With a trajectory of more than 15 years in the sector he has held various positions with distributors and other manufacturers in the electronic security industry.
For Dahua Technology Mexico, this position is key within its commercial strategy; which recognizes the importance of the distribution channel for the brand and the commitment to be at the forefront in all processes, in order to raise the level of attention received by its business partners and subsidiaries.
In addition to the incorporation of Luis Cueva, and as part of its growth strategy, the brand now has a presence in different areas of the country, which were strategically divided to achieve better coverage of the entire national territory. On the other hand, an important effort has been made in strengthening the technical support team, which is ready to support the new commercial team.
"I am very excited to be able to add my experience in the sector and very grateful to Dahua for the opportunity. My goal is to provide the attention that our distributors and business partners need, in addition to boosting their growth with more and better businesses in the country," said Cueva.
Dahua Technology Mexico faces the pandemic and evolves with well-defined strategies, not only through marketing but strengthening its commercial and technical team, with the purpose of continuing to create a safer society and a smarter life, hand in hand with its most important pillar, its team of business partners.
