Colombia. Marketing strategies based on digital actions have become more relevant when it comes to achieving new customers and commercial results. New tools such as immediacy, new digital platforms and the possibility of real measurements of each of the strategies used when seeing results appear.
For today it is important to understand that through digital marketing technologies there is a great commercial effect for distribution channels, in terms of lead generation, positioning of services, products and customer loyalty.
With the aim of learning much more about the benefits, tools, tactics, trends and tips about digital marketing for IT channels, Schneider Electric, global specialist in energy management and automation, will hold next Wednesday, September 6, its virtual talk: How to boost your channel with digital marketing? of the IT Coach training program.
This space is aimed at product channels of IT solutions and products and all people who are interested in learning more about the application of these technologies and who wish to know more about how to create a relationship with customers through digital marketing with tangible commercial benefits in the IT sector.
The online session will be broadcast at 9:00 a.m. for Colombia, Peru and Ecuador and at 10:00 a.m. for Venezuela and Bolivia. The topics to be discussed are:
- Digital tools to promote the sale of your channel.
- Low-cost digital tactics with great results.
- Social networks to generate profitability in the IT sector.
- Generation of paid and organic traffic.
- Digital trends in the IT sector.
- Tips to take into account in your distribution channel.
The guest speaker will be Francis Lock, digital strategist from the National University with a specialty in project management from La Salle University. He is currently a partner and co-founder of a digital agency in Colombia. He has participated in consulting and development in datacenter projects in Central, South America and the Caribbean with an experience of more than 15 years.
Those interested in participating in this seminar can register at the following link: goo.gl/9VhRdv.


