Working to obtain what you want and achieve dreams, are some of the purposes that guide the paths of hundreds of professionals who, like Juan Enrique Hernández, have achieved goals that perhaps, at some point, they saw difficult to achieve. Hernández, founder and partner of the company Sistemas NISSI S.A, integrator of intelligent security systems, studied Electrical and Communications Engineering and since then has belonged to the security industry, in one way or another, putting first of all the desire to work and do things well.
For Juan Enrique, the manager or director of a company that integrates security systems must carry out what is called "strategic marketing ", that is, focus on what is important, on innovation or on the delivery of value. This marketing seeks to direct the entire company towards the same core activity, which is in favor of the target market and against the competitor.
For Hernández, Mexico has had a very good evolution in the security industry, because currently a local company can develop solutions with the same products that are sold abroad.
Juan Enrique Hernández is an enterprising and optimistic man, who enjoys not only his work but the company of his family and their support. He, his three children, his wife and he spend weekends together, grilling beef in the backyard of their home, in a pleasant space of rejoicing and fellowship.
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