VIVOTEK revealed its new image that is in line with its transformation into the IoT era, which includes changes to the logo, brand identity and a new brand spirit under the slogan "We Get The Picture".
Alex Liao, President of VIVOTEK, commented: "When we say 'We Get The Picture', it means understanding the whole situation quickly and always being one step ahead to deliver the solutions our end users demand. During the rebranding journey we discovered that the way we have done business over the past two decades, with exceptional service and business integrity, has profoundly shaped who we are today. Our new positioning and appearance redefine our role in the next era of IoT, but more importantly, they convey a clear message to our customers and partners that they can trust and stand by VIVOTEK."
The rebrand signals VIVOTEK's commitment to its customers, enabling the company to take a more holistic approach and provide smart technology and insights. The new brand identity reveals its new style with a modern, user-centric and digitally friendly design.
Founded in 2000, VIVOTEK established its headquarters in Taiwan and has concentrated on IP surveillance since its inception. The company has been very much in tune with advances in the internet and surveillance in recent history. By continuing its tradition of research, development and user focus, and moving towards the IoT, VIVOTEK will remain competitive, continue to drive growth and maintain meaningful and creative long-term relationships with its partners.
For more information about VIVOTEK and its complete product line visit www.vivotek.com.
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