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Concrete actions to face what is coming

Without a doubt, we are going through a period of uncertainty due to the different economic events that, directly and indirectly, affect the electronic security industry and its entire value chain, and this has led the market to reorganize its strategies to move forward with a year 2016 that apparently will leave many questions in Latin America.

Expo Seguridad México 2016 is an excellent showcase and, in turn, thermometer to measure the real state of the industry in the region. One of the factors that currently worries security actors is the dollar, which is forcing companies to reduce or review their investments and/or strategies in some areas.

However, and despite the difficult moment, large companies in Latin America and suppliers know that in times of crisis opportunities also open up, which if they are used in the best way will allow them to take a considerable advantage over the competition, which will increase their presence in the market. And that is why several facts stand out, such as the arrival of new manufacturing brands and the reorganization of others due to the latent participation in future projects. 

What there is no doubt is that Latin America continues to be an epicenter of the first order to which the most important companies always direct their efforts. 

- Publicidad -

Remember that there is never certainty about when crises will come, but what is certain is that they appear more and more frequently; then our industry must be even more prepared in the face of the new realities proposed by the market in order to generate concrete actions to face what is coming.

Remember to write your opinions to [email protected]

Santiago Jaramillo
Author: Santiago Jaramillo
Editor
Comunicador social y periodista con más de 15 años de trayectoria en medios digitales e impresos, Santiago Jaramillo fue Editor de la revista "Ventas de Seguridad" entre 2013 y 2019.

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