International. A biometric survey conducted on consumer sentiment reveals increased interest in biometric authentication technology, with 70 percent of respondents reporting that they would like to expand its use in the workplace. The survey was presented by the company Veridium.
The main reasons? Speed (35 percent), security (31 percent) and not having to remember passwords (33 percent). Who wants it? According to the survey, preferences for doing so differ widely by age.
Each age group has a different reason for using biometric authentication. Millennials (under 35) value speed (46 percent), Generation X (ages 35-55) don't have to remember passwords (44 percent) and Baby Boomers (over 55) value security (30 percent) more than anything.
Despite being considered the generation of digital natives, millennial respondents surprisingly prefer traditional passwords (47 percent) over any form of biometric authentication. Generation X's number one preferred biometric authentication feature is fingerprint (42 percent), while Baby Boomers opt for voice (30 percent).
Millennials most often use biometrics to access financial applications such as banking apps or ATMs (46 percent), followed by payments (45 percent). Generation X's number one application of biometric authentication is for travel (41 percent), and Baby Boomers use the technology for health apps (28 percent).
Millennials are more likely than other generations to say they have not been victims of a data breach (46 percent). Generation X is more likely to have been the victim of a data breach (47 percent) than any other generation.
Success will depend on transparency, according to the report. As more consumers consent to use biometric data, it is critical that companies clearly communicate how they are using and storing this personally identifiable information (PII). When asked if they believe companies are storing their biometric data ethically, more than half of respondents (57 percent) are insecure or neutral. Only about a third of respondents (35 percent) agree or strongly agree that their biometrics are stored ethically.
Source: www.businesswire.com
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