International. Vicon Industries, Inc. ("Vicon"), designer and manufacturer of video surveillance and access control software, hardware and components, announced that Dolores Wellisch will lead Vicon's corporate marketing efforts as the Company's new Chief Marketing Officer.
With extensive experience in creating and implementing marketing strategies for business-to-business technology companies,
Wellisch will be responsible for Vicon's integrated marketing and lead generation programs.
Dolores (who refers to herself as "Dee") has held marketing management positions at manufacturers and service providers, including roles at Highstreet IT, a managed IT provider and consulting services, Microtech Environmental Services and Arrow Electronics. This diverse background gives you a nuanced understanding of the different roles marketing communications play within lead generation, the nutrition and sales cycle, as well as the importance of supporting sales channel needs.
At Vicon, his first task is to be the spearhead for the company's positioning as the security solutions provider most committed to delivering a simplified user experience.
"Dee joins Vicon at an exciting time, and we look forward to bringing new energy and vision to our marketing initiatives," said Bret McGowan, senior vice president of Sales and Marketing at Vicon.
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