Latin America. Axis Communications offered a great experience for its partners who obtained the highest sales volumes, who were selected as the winners of the "Axis Americas Experience 2021 and 2022".
The professionals enjoyed a great experience in New York where they lived great moments in the Axis Experience Center, they could enjoy one of the best Broadway shows, they visited some of the most emblematic places in the city and endorsed relationships, especially in the long-term commitments they have with the company.
One of the pillars on which Axis bases its commercial structure is the alliance they form with their network of integrating partners. The company's regional director in Latin America, Leopoldo Ruiz, has pointed out that the association is part of its core. "Through collaboration, we define and shape new opportunities in the market. Our network of partners invites you to a complete ecosystem of shared expertise on a global scale, no matter where you are in the world."
The brand explained that one of the objectives of this award was to show the technological advances of Axis in the Axis Experience Center. In addition, to thank, support, reward and guide the winners again in person, after two years in which the contact was mostly digital.
For Leopoldo Ruíz, coexistence is very important, "at some point, just as they compete for a market individually, we would like them to also be able to form alliances between them that allow them to offer better proposals to customers. Somehow that will be reflected in better business, higher sales, and growth for everyone," he said.
The spokesperson of the company said that this strategy is focused on strengthening alliances with partners, motivating them to continue growing, increasing in number their gold partners and sending a message of trust and friendship, where it is sought that people who are part of the Axis partner network spend pleasant moments and feel supported and rewarded, while working and seeking to continue certifying.
This award is only available to gold partners, however, silver and authorized partners can seek to reach the next level to be entitled to participate in this prize that Axis awards to its partners with higher sales volumes. In addition, the brand announced that they will soon open the call for this year's Axis Americas Experience, "we would be very happy to grow more and more the number of partners who enjoy this benefit," said Leopoldo Ruíz.
Axis highlighted its commitment to the Latin American region not only through this strategy but through the accompaniment that there is with each of the channels, "for me, this moment represented a great satisfaction. Being able to be back in person, shake hands with our partners and continue walking together is the result of two years of work that represented challenges that we were able to capitalize on as opportunities for our entire network of channels," concluded Leopoldo Ruiz, Regional Director for Axis in Latin America.